Get better returns on your Digital spend!

Bye hunches, hello answers and results!

Access reliable data about your audience on social networks.
Use advanced target segmentation for invaluable insights.
Make your content resonate and your media optimized.

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Powerful targeting
for better content resonance and media efficiency.

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Fully leverage 'Audience Intelligence'

Deepen target's knowledge, enhance message resonance. and optimize cross-platform allocations.

You can run your analyses ...

Having access to the source database, you can run all the cross-tabulations you need.

Easy access to a wealth of data, at your finger tips

Beyond basic tables and charts, filtering for precise insights into digital media landscape.

... or we can run them for you

This ad-hoc service is available, so you can take the burden off your shoulders.

Better Targeting
Improved Impact
DigitrendZ®

User-Friendly Platform

Advanced Targeting

Invaluable Insights

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What DigitrendZ® Does For YouYour Digital Marketing, but Data-Augmented

Craft your audience at will

“Scoop” Case Study

DigitrendZ®, craft your target at will

Dear digital marketing partners.

In its second edition, DigitrendZ® has made a significant shift. Based on feedback received during the 2022 edition, we have decided to move from marketing a standard report to a Data as a Service (DaaS) solution. This will enable Moroccan marketers to better target their audiences, create relevant content and optimize their media investments.

The 2023 edition of DigitrendZ® offers interactive, personalized access to data on the digital behaviors of Moroccans. Marketers can explore the data at their leisure, and cross-reference it to obtain relevant information specific to them. This enables them to make more informed decisions for their marketing campaigns.

DigitrendZ® is a powerful solution that helps Moroccan marketers achieve their goals more effectively.

With DigitrendZ®, craft your target at will!

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Driss Farissi

Co-Founder

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What Our Clients Say

"Use data to drive your marketing decisions"

We leveraged DigitrendZ® to get valuable insights about the profile of audiences across the different social media platforms so we could pinpoint where our Brand consumer target were entrenched. This helped to adequately deploy the Digital Budget and the type of content that suited each platform.

Chief Marketing Officer,

Multinational FMCG

“Optimize your campaigns for better performance”

DigitrendZ® has been instrumental to get a deeper understanding about the Digital Landscape in Morocco and rebalance the Marketing Investments to the platforms most relevant to our Targets. This resulted in more efficiencies of our spend and better performance on the Digital channels.

Marketing Director,

Local FMCG

“Target the right audience for your campaigns”

DigitrendZ® is a game-changer. From mere hunches, we had compelling data to support our Digital thrust. From audience profiling to message deployment across platforms including our leading Gaming initiative, DigitrendZ® was our data goldmine to make the most of our Marketing spend.

Marketing Head,

Telco Operator

“Track and measure your online campaign results”

For our online presence, Digitrend® 2022 provided detailed, unbiased data on Moroccan consumers' social media preferences. The insights facilitated precise target segmentation, guiding content development and optimizing digital spending. Looking forward to the enhanced 2023 edition.